Dead Plush Toys in Big W

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Childhood should be filled with wonder and imagination, and plush toys have always played a comforting role in this journey.

These plush toys in body bags, accompanied by gruesome autopsy reports, not only robs children of the joy of play but also exposes them to inappropriate morbidity.

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Such toys could inadvertently desensitise children to life and death, potentially causing emotional distress.

Childhood is a precious time of innocence, and exposing young minds to such unsettling imagery is deeply concerning.

The ACL calls on the management of Big W to admit their error of judgment and remove the dead plush toys immediately from being made available on sale.

It will only take a minute.

Wording has been provided but feel free to adjust as you see fit. Be concise and respectful.