Last week was National Child Protection Week. But children in WA continue to be harmed by hyper-sexualised outdoor advertising.

The McGowan Government has introduced legislation to address such advertising on motor vehicles, a problem that has largely disappeared. But its failure to act to protect children from obscene outdoor advertising has prompted the Hon Nick Goiran to launch a parliamentary e-petition.

Informed by the Royal Commission into Family Violence, the Victorian Government has proposed law reforms which would prohibit licensed venues using sexual imagery, or imagery that is degrading or sexist in their promotions. 

Sexualised advertising has a proven negative effect on children. Under pressure for tougher standards, the Australian Association of National Advertisers (AANA) released their updated Code of Ethics this week.